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By Guest on 29th September 2022 03:31:58 PM | Syntax: TEXT | Views: 1

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  1. As an independent marketing consultant, I help companies build groundbreaking products and connect with consumers throughout the entire customer journey both offline and online by leveraging unique creative and analytical work. My skills include planning, development and execution of all aspects of strategic and operational marketing, including international strategic marketing, regional and global brand launch, go-to-market strategies, market research and consumer insights, positioning, integrated marketing campaigns within paid and owned channels, retail and outdoor advertising, digital marketing, in-product experiences, customer loyalty programs, brand management, intellectual property management for brands. By applying a customer-centric approach and conducting multichannel data analysis, I assess clients’ marketing capabilities and performance, crafts marketing strategies, aligning them with tactical steps to acquire, retain and engage customers, creates drastically new customer experiences, and guides clients on digital marketing technology solution choices. I can provide fresh and practical perspectives on consumer trends and local nuances of doing marketing in both the West and the East. I have a multi-industry experience, including consumer packaged goods, pharmaceutical, e-commerce, in international and cross-functional teams in a fast-paced and growth environment. Drawing on my years of work experience, I'm a contributing writer for business and tech media outlets, including The Next Web, The European Business Review, Maddyness UK, ParlayMe (UK). Besides that, I'm a member of Internet Marketing Association, Women in Tech network, International Intellectual Property Law Association.
  3. I look forward to hearing from you,
  4. Svetlana Stotskaya
  5. Marketing Consultant

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